“The world belongs to the person who acts.”
Arab proverb

The globalized world has now become part of our everyday life, determining our actions in a variety of different ways. In the interview with C. K. Prahalad, find out which principles for action he derives from the globalized world. At ASTD, the world’s premier event for workplace learning and performance, I gathered information on the latest international trends and best practices. As a trainer, you too will increasingly deal with participant groups from around the world. This is why we have chosen to go into more detail about globalization in this newsletter.

With my very best regards

Yours

Friedbert Gay
CEO - persolog headquarters

In the interview in this newsletter, Coimbatore K. Prahalad, Professor of Corporate Strategy at the University of Michigan’s Ross School of Business, proclaims a need for multiple points of view by international managers. Managers “must simultaneously focus their attention on aspects of the business that require both global integration and aspects that demand local responsiveness.”

Go to full interview

Reading time: 10 minutes

Source:
Publication by the Bertelsmann Foundation: Managing the International Value Chain in the Automotive Industry: Strategy, Structure and Culture.

Go to complete publication in English: www.bertelsmann-stiftung.de/valuecreation
Go to complete publication in German: www.bertelsmann-stiftung.de/wertschoepfung

For Friedbert Gay, the US sets the trends in the professional development industry, which is reason enough to once again attend the biggest conference on workplace learning and performance in the world, the 2009  ASTD (American Society for Training & Development) Conference – in Washington, D.C.

Here is what he reports.
More information on ASTD: http://www.astd.org/content/conferences/international/

Reading time: 3 minutes

Training courses attended by participants from all over the world have become the order of the day. Imagine that you are conducting a course for an international audience. It is about personality –  and every person present, whether American, Italian, Polish, or Korean, receives questionnaires and evaluation forms in his or her own native language. By ensuring this, you have already won over the participants and can go on to dedicate yourself to course content and interpretation.

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Overview: persolog seminars in 2009 (PDF file)